Air Tumble
Air Tumble
A UK-based gymnastics equipment brand offering premium air tracks, mats, beams, and training gear for home and professional use.
SEO
6 Month
E-Commerce
Know More
There strategy delivered fast, visible, and measurable growth, the most efficient and skilled team we’ve partnered with.
Problem
Airtumble wanted to increase organic visibility for high-intent product keywords within a competitive gymnastics niche. Their rankings were not strong enough to dominate commercial product searches, and relevance signals to outperform established competitors.
Solution
Conducted keyword mapping focused on high-intent buyer terms
Optimised product and category pages for search relevance and clarity
Improved on-page structure including H1s, schema, internal links, and UX flow
Refined content to match searcher intent and reduce keyword dilution
Introduced ranking-focused on-site optimisation for priority pages
Summary
49% increase in clicks (3.56K → 5.32K in 3 months)
30% increase in impressions (390K → 507K)
CTR improved from 0.9% → 1.0%
Average ranking position improved from 14.9 → 7.1
Ranked page-one for commercial keywords:
– Air track (#3)
– Gymnastics mat (#4)
– Gymnastics beams (#4)
– Gymnastics bars (#7)
– Gymnastics mat for home (#6)
The SEO execution boosted Airtumble’s organic visibility, page-one rankings, and product-focused search demand, driving stronger commercial intent traffic.
FAQ
01
What does a project look like?
After our discovery call we come with strategy and plans on how we can help each client to deliver thier dream outcome.
02
What type of business you work with?
03
Are all projects fixed scope?
04
What is the ROI?
05
How do we measure success?
06
What do I need to get started?
Air Tumble
A UK-based gymnastics equipment brand offering premium air tracks, mats, beams, and training gear for home and professional use.
SEO
6 Month
E-Commerce
Know More
There strategy delivered fast, visible, and measurable growth, the most efficient and skilled team we’ve partnered with.
Problem
Airtumble wanted to increase organic visibility for high-intent product keywords within a competitive gymnastics niche. Their rankings were not strong enough to dominate commercial product searches, and relevance signals to outperform established competitors.
Solution
Conducted keyword mapping focused on high-intent buyer terms
Optimised product and category pages for search relevance and clarity
Improved on-page structure including H1s, schema, internal links, and UX flow
Refined content to match searcher intent and reduce keyword dilution
Introduced ranking-focused on-site optimisation for priority pages
Summary
49% increase in clicks (3.56K → 5.32K in 3 months)
30% increase in impressions (390K → 507K)
CTR improved from 0.9% → 1.0%
Average ranking position improved from 14.9 → 7.1
Ranked page-one for commercial keywords:
– Air track (#3)
– Gymnastics mat (#4)
– Gymnastics beams (#4)
– Gymnastics bars (#7)
– Gymnastics mat for home (#6)
The SEO execution boosted Airtumble’s organic visibility, page-one rankings, and product-focused search demand, driving stronger commercial intent traffic.
FAQ
What does a project look like?
What type of business you work with?
Are all projects fixed scope?
What is the ROI?
How do we measure success?
What do I need to get started?
Air Tumble
A UK-based gymnastics equipment brand offering premium air tracks, mats, beams, and training gear for home and professional use.
SEO
6 Month
E-Commerce
Know More
There strategy delivered fast, visible, and measurable growth, the most efficient and skilled team we’ve partnered with.
Problem
Airtumble wanted to increase organic visibility for high-intent product keywords within a competitive gymnastics niche. Their rankings were not strong enough to dominate commercial product searches, and relevance signals to outperform established competitors.
Solution
Conducted keyword mapping focused on high-intent buyer terms
Optimised product and category pages for search relevance and clarity
Improved on-page structure including H1s, schema, internal links, and UX flow
Refined content to match searcher intent and reduce keyword dilution
Introduced ranking-focused on-site optimisation for priority pages
Summary
49% increase in clicks (3.56K → 5.32K in 3 months)
30% increase in impressions (390K → 507K)
CTR improved from 0.9% → 1.0%
Average ranking position improved from 14.9 → 7.1
Ranked page-one for commercial keywords:
– Air track (#3)
– Gymnastics mat (#4)
– Gymnastics beams (#4)
– Gymnastics bars (#7)
– Gymnastics mat for home (#6)
The SEO execution boosted Airtumble’s organic visibility, page-one rankings, and product-focused search demand, driving stronger commercial intent traffic.
FAQ
01
What does a project look like?
After our discovery call we come with strategy and plans on how we can help each client to deliver thier dream outcome.
02
What type of business you work with?
03
Are all projects fixed scope?
04
What is the ROI?
05
How do we measure success?
06
What do I need to get started?